Real people; real stories – A new life in Saudi Arabia

Few things are more important than a business investing in its staff, which is why Abdul Latif Jameel supports all its employees in their efforts to secure continuous personal and professional development. Our markets offer significant opportunities for growth, and we look for candidates who are equally determined to fulfil their own potential.

Originally from Pakistan, Fariduddin Ashraf Khan is now the General Manager of Sales, Power and Industrials Products at Abdul Latif Jameel Machinery. He joined the company in May 2014. Read Farid’s view on life in Saudi Arabia and working with Abdul Latif Jameel.

“The best thing about working for Abdul Latif Jameel is the opportunity to grow and enhance your skills. I am originally from Pakistan, where I was working in sales and marketing in the power generation and automation industry. At Abdul Latif Jameel, I am the General Manager for Sales, Power and Industrial Products at Abdul Latif Jameel Machinery. My main responsibilities here are strategic planning, the structure of the sales organization, budgeting and forecasting, and business development. It is a challenging but very exciting role.

“The main difference between working in Pakistan and Jeddah is the cultural change. Within the company, and indeed Saudi Arabia, you have the benefit of working alongside people from many cultures, which is very interesting. We all have a deep respect for each other.

“I am very impressed at the number of training courses and career enrichment programs that employees can take advantage of at Abdul Latif Jameel. I have been invited to tour factories all over the world to see first-hand how other companies work, which has given me lots of ideas to implement here. Everyone in this company shares a very strong work ethic. If you work hard and perform well, the company rewards you for what you are doing.

“Family life in Jeddah is also very enjoyable: we spend time on the Corniche, shopping and eating out. There are also many places to visit within the region, so it’s impossible to be bored here. It is an excellent place to live and work and I would wholeheartedly recommend it.”

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